With several email tracking solutions now available as Google Chrome extensions, tracking your email campaign is more effortless. Here we consider some of the top email tracking solutions on Chrome.

In this highly competitive digital world, emails are vital to a successful marketing strategy and improving customer experience. Famous business coach Josh Kaufman said, ""Email is 20-30 times more effective in generating a purchase than any other tool."" In this vein, Gartner held that 89% of companies are going to compete based on customer experience. Email tracking is hardly a new thing. It's been penetrating our inboxes and sending back the (not necessarily desired) information for quite a few years now. According to the 2018 Princeton University study, 70% of tested emails ""contain resources categorized as trackers by popular tracking-protection lists."" Another study from One More Company (OMC) released in 2017 indicated that 40.6% of the 1,5B+ emails checked contained tracking software. It's safe to assume tracking is nearly everywhere, and more and more of it will be present in our lives. Even if we don't realize it's happening.

How does email tracking work?

There are various methods for tracking emails and different parameters people want to follow. There are three main ways to track emails.

• Read Receipts - are available with some email clients and allow for requesting a read receipt from an email recipient.
• Tracking Pixels - are tiny, 1px x 1px transparent images attached automatically to emails.
• Trackable Links- are links modified automatically with individual sets of characters.

Top Email Tracking Chrome Extension Solutions - at a glance

The top email tracking solutions:

OpenedOrNot

Analyze the best time to send emails and get real-time alerts for every activity on your email while browsing with OpenedOrNot email tracking Chrome extension. This top email tracking solution can track emails and receive real-time updates in seconds. Find out when your emails have been read, track the number of clicks, and how many times a recipient has opened the mail, using only your regular Gmail interface.

Key Features:

• Easy & lightweight
• End-to-end email tracking for Gmail
• Compatible with all Chromium-based browsers

Pricing:

• This top email tracking solution has a free plan with limited features. Remove the OpenedOrNot watermark, get email not-opened reminders, and advance email statistics by signing up for OpenedOrNot Premium.

Mailtrack

Mailtrack is a top email tracking solution designed to tell you when your sent mail has been opened. It works as a Chrome Extension. Mailtrack notifies you when an email is opened by adding a double tick symbol next to it, similar to what your Whatsapp messages get after being read (or delivered). This top email tracking solution is perfect for freelancers and SMBs (small business owners) who want a no-fluff email tracking tool that is easy to set up.

Key Features:

• Easy setup - Slick interface

• Real-time notifications

  Pricing:

• Free plan with limited features. - Paid plans start at- Monthly ($4.99/month), Quarterly ($3.99/month), and Yearly ($2.49/month).

HubSpot Sales

HubSpot Sales is a top email tracking solution that helps you identify who opened your emails via a robust notification system. If you work in sales and marketing, there's a high probability that you already know what Hubspot is. However, many people are unaware that Hubspot also offers email tracking capabilities. With this top email tracking solution, users get a desktop notification the second a prospect opens their email and clicks a link inside or downloads a vital document (like a proposal). You can then instantly personalize your sales pitch and reach out to prospects at the right time, increasing your chances of closing.

Key Features:

• Email scheduling
• CRM

• Live chat

  Pricing:

• Free plan with limited features.

• Paid plans start at- Starter ($50 per month), Professional ($400 per month), and Enterprise ($1200 per month).

Mixmax

Mixmax is another powerful mail tracker Chrome extension that uses a tracking pixel to identify who has opened your sent emails. It works seamlessly with Gmail. Mixmax is a bit more advanced than Mailtrack, with powerful analytics, automation, and enhancements for your outbound communications. Along with email tracking, you can schedule your emails, save emails as templates, and add interactive polls, surveys, link previews, slideshows, and more with this top email tracking solution. By integrating your inbox with Google Calendar, this top email tracking solution allows you to schedule meetings with clients and customers with a single click!

Key Features:

• Undo send - Email templates -

• Scheduling

  Pricing:

• Free plan with limited features.

• Paid plans start at- Starter ($9 per user/month), Small Business ($24 per user/month), Growth ($49 per user/month), and Enterprise (custom pricing).

  GMass

If you're a Gmail user looking for an all-around email tracker Chrome extension, you can try GMass. GMass is a top email tracking solution and outreach tool used by employees from large companies to skyrocket their email campaign management. However, its outreach capabilities aren't just used by large companies. This top email tracking solution is also perfect for solopreneurs and organizations like schools and churches to send email campaigns from the familiar Gmail interface.

Key Features

• Detailed Analytics - Automatic Email Personalization - Simplified List Building

  Pricing

• Free plan with limited features.

• Paid plans start at- - Individual: - Minimal: $8.95 per month – unlimited email tracking + all features except auto follow-ups. Standard: $12.95 per month – includes “Minimal” features + removes GMass footer for sent emails - Premium: $19.95 per month – includes “Standard” features + auto follow-ups - Team: - Premium: starts at $89 per month for a group of 5 and includes all features

  Gmelius

Gmelius tracks when your emails have been opened and how many clicks the recipient made. This top email tracking solution informs you about this via a tracking pixel and a desktop notification feature. It is ideal for teams who want to collaborate on work without leaving their inbox. Gmelius only works with Gmail.

Key Features -

Detailed email tracking to keep a check on unread emails - Can schedule emails to help you send them at the right time - This top email tracking solution supports workflow automation to automate repetitive tasks and save time

Pricing

Gmelius is available in four pricing plans: - Free plan with limited features. - Paid plans start at- Plus: $12/user per month,Growth: $24/user per month and Enterprise: $49/user per month

Bananatag

Bananatag is a top email tracking solution designed to help you create company memos and newsletters and measure open and click rates. Using Bananatag, you get data on when (time), where (location), and how (on which device) the receiver interacted with your email. Bananatag also sends you instant notifications when the receiver has interacted with your email. Users can receive real-time analytics on email opens, clicks, trends, and user behavior. This top email tracking solution is free to use and easy to set up.

Key Features:

• Email designer - Social reactions - Embedded surveys

  Pricing:

100% custom and based on your organization’s specific needs, number of recipients, etc.

SalesHandy

SalesHandy is a powerful browser extension with mail tracker capabilities to track leads and emails with real-time notifications. It has many features, including Email Tracking, Mail merge campaigns, Email Scheduling, Automated follow-up, Link Tracking, and In-depth engagement data of prospects. This top email tracking solution provides real-time desktop notification as soon as someone opens your tracked emails and detailed email analytics. If you don't want the whole software suite, you can download their chrome extension that provides 100% free email tracking without any hidden signatures or branded logos.

Key Features:

• Document tracking
• Email scheduling

• Works with Outlook

  Pricing:

• Free with limited features - Paid plans start at- Regular ($7 per user per month), Plus ($16 per user per month), and Enterprise ($40 per user per month)

Cirrus Insight

Cirrus Insight is a top email tracking solution that helps users log emails with a click and sync their calendars to keep their lead and contact management workflows organized and structured. Cirrus Insights is feature-packed- email tracking, scheduling, email analytics, email templates, drip campaigns- it has it all! With Cirrus Insight's email analytics, users can study essential metrics, including email opens and click-through rates, and find out what's working and what needs improvement. Since this top email tracking solution works right from your Gmail or Outlook account, you never have to leave your inbox to access Cirrus Insight's excellent features.

Key Features:

• Salesforce integrations
• Follow-up reminders

• Drip campaigns

  Pricing:

• Free trial for 14 days.

• Paid plans start at- Starter plan- $27/month, Closer plan – $45/month.

LeadBoxer

LeadBoxer is a top email tracking solution that provides real-time information about your email recipients and sales workflow. It is ideal for sales reps looking to prioritize the most promising leads. LeadBoxer works with Gmail and Outlook.

Key Features

• Built-in email tracking to keep a check on how your emails are doing - Dedicated lead management dashboards - Can identify both companies and individuals visiting your website

  Pricing

LeadBoxer doesn't offer a free plan. Here's a quick look at two paid plans: - Basic: $228.75 per month – includes unlimited leads and contacts, tracking web and email behavior, lead scoring, and real-time notifications. - Premium: $580.76 per month – includes all ""Basic"" features + custom integrations, cross-domain tracking, and priority support.

Conclusion

Chrome is still the top browser on computers, with almost 68 percent of users, according to NetMarketshare. As of June 2018, Gmail had a 27 percent market share, according to Litmus—second only to the iPhone's Mail app (29 percent) in overall email client use. It stands to reason that using Google's Gmail in Google's Chrome browser would be like mixing chocolate and peanut butter, right? Gmail works fine with any browser, but several Chrome-specific extensions add unique features and abilities to the everyday Gmail experience. Choosing a top email tracking solution doesn't have to be tricky. And while each of these extensions is great, OpenedOrNot is a worthy option if you're looking for a top email tracking solution.